Keeping our local small business up to date with the latest information, the Link blog and Newsletter are regularly updated with relevant new information. Let us know if you are interested in being featured.
Small Business Spotlight: Jay & Associates
Tuesday, March 12, 2019
Jay & Associates is a local accounting firm of 11 employees that focuses on accounting, tax, consulting and business valuation services to small to midsize businesses. The company also provides individual tax and consulting services to small ...
Are negative reviews impacting your Google listing?
Monday, February 11, 2019
When it comes to online marketing, businesses have to do all that they can to stand out from their competition. One way to stand out is via Google Reviews, a feature that integrates with Google My Business. The more positive reviews your Google My ...
Small Business Spotlight
Tuesday, January 8, 2019
What made you decide to open your small business? I wanted the freedom to focus on the type of law, cases and clients for which I have a passion. I’m particularly interested in helping local and small business with any legal need they may ...
Who Do You Think They Are? Audiences to include/avoid in your research
Tuesday, December 18, 2018
One of the largest headaches in market research is getting consumers to participate. Unfortunately, most information on sampling technique is limited to academia. Learning about the four most common types of sampling from a business perspective ...
Copywriting Tips That Will Help Your Small Business Content Get Ranked on Google
Wednesday, November 14, 2018
Google is focused on ensuring that the user experience is as brilliant as possible. Key to this is providing content that the user actually wants, can put into action, finds valuable - and finds easy to read. Often, the stronger the content is, ...
Cheat Sheet for Clients
Wednesday, October 10, 2018
How we look at it: Debt To Service at least above a 1.15% Divide the business(s) net operating income for a year by the amount of total debt to be paid off (serviced) during that year. Find out what the LTV amount is and try to be 2-5% ...